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Proven Success Case

Product Sampling Campaign – National Rollout

Driving distribution, product availability and listings with free product samples, menu card inlays, and perfect serve education at selected key accounts — executed at scale via a pull approach to ensure commitment and seriousness on the part of the gastronomy partners.

Web & Graphic Design
UX/UI & Visual Identity
Web Architecture & Hosting
Big Data Targeting
Smart B2B Communication
End-to-End Fulfillment
Data-Driven Outreach
Conversion-Optimized Interface
Scalable Infrastructure
Creative Concept & Execution

Client

Sarti

Industry

FMCG

Headquarters

Germany

Services

360° all-in: concept, design, customer engagement, website hosting, fulfillment

Project Overview

gratis-aperitivo.de is a data-driven activation mechanic developed to drive nationwide trial, menu listings, and consumer engagement for Sarti Rosa, a new product in the aperitif category. Leveraging big data and intelligent targeting, the platform identifies high-potential gastronomy venues across Germany and engages them through personalized physical mailings. These include free product samples, educational materials on the perfect serve, and branded menu inlays.

Unlike traditional field sales strategies, this scalable approach enables efficient outreach to tens of thousands of outlets—far beyond the reach of any physical sales force. It reduces cost per contact, ensures consistent brand storytelling, and delivers measurable results through digital tracking and user behavior analytics.

With a full 360° rollout—from concept and creative design to hosting, fulfillment, and customer support—the campaign combines precision targeting with a seamless user experience to maximize visibility and boost menu presence for Sarti Rosa across Germany's hospitality landscape.

2,000+ Sarti sample packages distributed since

the Q1 2025 launch

63% website conversion rate

after QR code scan

Average order time: just 32 seconds

no registration required

Why every beverage manufacturer should do this

Scalable, cost-efficient, and data-driven — it gets your brand into the bars and onto the shelves of your target customers, complemented by tailored menu inlays and essential product knowledge, all delivered nationwide without the limits of a traditional sales force.

Menu Placement Campaign – National Rollout

Product Sampling Campaign – National Rollout

Product Sampling Campaign – National Rollout

Sarti Tasting Campaign – National Activation

Campari Tasting Campaign – National Activation

AI Web Creator – Hospitality Web Activation

Digi-Local Visibility – Digital Discovery Activation

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Menu Placement Campaign – National Rollout

Product Sampling Campaign – National Rollout

Product Sampling Campaign – National Rollout

Sarti Tasting Campaign – National Activation

Campari Tasting Campaign – National Activation

AI Web Creator – Hospitality Web Activation

Digi-Local Visibility – Digital Discovery Activation

Slot Machine – Consumer Engagement Engine

Ready to unlock this mechanic for your business?

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